Friday, January 31, 2020

Information Technology for Managers Essay Example for Free

Information Technology for Managers Essay Introduction In a fast rising popularity of technology, companies will use this to gain a competitive advantage. IT works in helping businesses reach their strategic goals. In the case for Sophia the goal would be to drive up her sales to meet with the standards that stiff competition has set up. Not knowing much about technology, Sophia would require help from an outside source in order to have the technology portion running smoothly. Website One of the best ways to improve the IT component is to open up a website with the help from the website onepageapp. com. This vendor is perfect for small companies to start up a website to your liking. One page app would assist in the purchase of a domain name for the site people go to visit. With a drag and drop interface the site being designed to Sophia’s preferred theme and the main content she would prefer on the site. One page app offers a few monthly plans starting from eight dollars all the way to two hundred. In Sophia case, the best plan would be the twenty nine dollars a month that includes up to twenty additional users, forty newsletters a month and even priority support if having any issues within the website. One of the best incentives here is that when launching with one page app it also creates a website version for mobile phone and tablets. With the increased use of smartphones and the emergence of ipads, people who use these devices on the often can view your website in read able and simple form. Another excellent feature one page app offers is engine optimization. The high use of search engines a good way to have website noticed is through the search results. With proper formatted HTML, Meta tags, meta descriptions, and sitemaps the results on search engines would attract more people viewing the website (OnePager, 2013). Sophia would be given useful analytics with one page app as the traffic the site receives would be documented along with the keywords used to gain the hits. The knowing of the keywords is valuable as we can use this information on seeing what foods people are searching on the web and what products are getting them redirected to Green Peppers website. Trying to further promote the interested item menu would only draw more interest from customers. Onepager allows for a great two stay connected  with customers. Having customers sign up for newsletters can have Sophia sending mass emails to subscribers for upcoming events and new menu items they may have. It’s a great way to keep good relation by also sending coupons for deals and such. If Sophia has trouble understanding these new online concepts she can elect to hire a part time employee or increase the duties of a current employees to keep the website updated. Constantly updating the site is crucial to stay competitive with any other restaurants. Twitter Social Media is a great way for small companies to get some easy exposure. As of September of 2013 there are 200 million twitter users (Canadian Press, 2013). With so many users using one application, generating awareness of a company proves to be beneficial. Having a company twitter account is a great way in getting Sophia’s restaurant known. Twitter can help generate feedback on previous customer experience and ways they could make some improvements. This has worked well with some bigger companies where a customer would tag the business in their tweet expressing some displeasure and the company comes up with a reply to compensate the experience with apologies or even future deals. Customers have already had issues with Green Peppers ordering techniques and this would be a good way for Sophia to gather some feedback. Green Pepper could also seek suggestions on different types of recipes customers would like to see being served. It would allow for them to add menu items that have potential on gaining popularity. Green Pepper would also be able to see what customers are saying about the local competition when it comes to service they provide and quality of food they tend to serve. This benchmark is probably the best when measuring the success of your current business. Opening a twitter account is completely free and very easy to use. Tweets could be sent from any smartphone making it convenient to access for all users. Tweeting out special promotions going on would bring in more customers and consumers are always finding ways to eat for less money. Hash tags are a great way to research what most of the world is talking about. For example, if a celebrity tweets about how much they love Indian or Chinese food, it would provide Green Pepper with a great opportunity to  tweet something to its followers referencing that comment to keep Green Pepper relevant. Facebook Like twitter, having a Facebook account is free. With a positive word of mouth rating of a restaurant being most valuable to a company, Facebook is a good tool to enforce that. Facebook allows for Green Pepper to post restaurant’s menu and updates for its followers to see. Green Pepper can take pictures of their most visually appealing menu items and post the pictures for display in order to entice more customers. They can show videos on the process they take into making the Indian fused Chinese dishes. Fusion food being seemed risky for some consumers, they can showcase the dish on the flavors added and how it is prepped. Listing the benefits of the human body that certain spices can offer, appeals to many health conscious customers. Keeping the account active is the most important as the regular customers who eat at Green Pepper would want to know what deals are occurring. It’s a great way to engage with the customers and making their personal experience at Green Pepper the best it could possibly be. Major fast food chains take great advantage of this by offering coupons online for their followers and always encouraging them to follow them on social media sites like Facebook and twitter. (Brandon, 2011) Replying to a post that a customer had at Green Pepper makes it feel more personal and the customer feels more satisfied as their questions and concerns are being noted by Sophia. Since Green Pepper is a small restaurant every negative comment about the service is a big issue on the company’s image. Having a negative word of mouth comments spread can cause customers to decline fast. Getting customers to partake in polls and quizzes is a free research base as companies can get a lot of info based on the poll results (Eldon, 2009). Offering the meals that customers prefer is an important way in staying relevant. Having someone over-look the operation of Facebook could be great by hiring a part time employee or even increasing the responsibilities of a current employee working at Green Pepper. Group on Groupon is website offering deals that many businesses are taking part in. Restaurants can offer deals on menu items for a fraction of cost if bought on Groupon. This is a great way into bringing customers into the restaurant and having them try other items on the menu and if they are satisfied with the service they could become returning customers. Another incentive is when a voucher is purchased not every customer goes and actually uses it. Many vouchers do have an expiry date and if the customer waits to long the voucher would no longer be valid and Green Pepper would still get half the purchase cost of the voucher. Since Groupon is running their site the only costs occur when the voucher is actually bought from a customer as Groupon takes half that money. They work as a great middleman between Green Pepper and future customers. The downside of this route is that Groupon takes half the proceeds from the voucher. An example is having an 80 dollar menu voucher sold on Groupon for 40 dollars. Groupon then keeps 20 dollars of that and gives the remaining 20 to Green Pepper. Other flaws being seen in their business model in an article in Forbes magazine â€Å"Groupon’s biggest victims are the small businesses that get suckered in to accepting Groupons. Restaurants lose money on them because consumers flood the restaurants, order very low priced meals, strain waiters and cooks, get lousy service, and never return.† (Cohan, 2012). Sophia must know the capacity restrictions well and if offering a Groupon deal then must be fully staffed for that day. Allowing customers to leave the restaurant on a negative really affects the company image especially being a small restaurant. Recommendation The way for Green Pepper to optimize its profits would be to hire a part time employee to run the social media aspects in Facebook and twitter along with working with one page app and keeping the website updated. Many young adults have some experience in social networks and finding a University student who could work part time wouldn’t be difficult. They would oversee the twitter updates and tweeting on the regular. They could update the Facebook Photo album with menu dishes as well as keeping in contact with the customers leaving feedback on the social sites. One page app makes the design of the website so simple just would need the employee to making sure site is  running smoothly and keeping in contact with the developers if any problem occurs. They would work with Sophia and teach her a little about the technology components as one page app allows many users having access to the website. The switch to technology focus should not be a hard one but instead a smart one.

Thursday, January 23, 2020

Anorexia and Food Refusal in Children Essay -- Eating Disorders Health

Anorexia and Food Refusal in Children "Eating Disorders in children and adolescents represent potentially life-threatening, debilitating conditions that impede physical, emotional, and behavioral growth and development. If treated soon after onset, childhood and adolescent eating disorders have a relatively good prognosis; however, if not treated, they may become chronic conditions by adulthood with devastating and sometimes irreversible medical, behavioral, and emotional consequences (Robin, Gilroy, and Dennis, 1998, pp421)." Feeding problems and eating disturbances in toddlers and early school age children are not particularly rare. They occur in 25%-40% of the population (Kerwin, 1999). However, severe eating disturbances requiring treatment occur in only 3%-10% of young children (Kerwin, 1999). The most common eating disturbance in young children involves some form of food refusal, which some believe may be related to anorexia (Robin et. al., 1998). Very little is known about eating disorders in pre-pubertal children, especially those who are otherwise healthy and have no apparent developmental disabilities (Singer et. al., 1992). According to Singer et. al., "Some authors have conceptualized eating disorders in pre-pubertal children as early manifestations of anorexia nervosa, but these children rarely met DSM-III-R diagnostic criteria" (Singer et. al, 1992, pp 847). Although children often do not meet the technical requirements to be diagnosed with Anorexia Nervosa, they often fall into the category of eating disorders not otherwise specified (Robin et. al., 1998). And, the health risks for these children can be are just as serious as those risks for patients with a clear diagnosis. Children who refuse food ha... ...xperimental Psychiatry 18(2). 149-155. Maloney, M.J., Pettigrew, H., Farrell, M. (1983). Treatment sequence for severe weight loss in anorexia nervosa. International Journal of Eating Disorders 2(2). 53-58. Robin, A.L., Gilroy, M., Dennis, A.B. (1998). Treatment of Eating Disorders in Children and Adolescents. Clinical Psychology Review 18(4). 421-446. Siegel, L.J. (1982). Classical and operant procedures in the treatment of a case of food aversion in a young child. Journal of Clinical Child Psychology 11(2). 167-172. Singer, L.T., Ambuel, B., Wade, S., Jaffe, A.C. (1992). Cognitive Behavioral treatment of health impairing food phobias in children. Journal of the American Academy of Child and Adolescent Psychiatry 31(5). 847-852. Winer, J.M. (1984). Psychopharmocology in childhood disorders. Psychiatric Clinics of North America 7(4). 831-843.

Tuesday, January 14, 2020

Help Graduates Avoid Financial Ruin

Emigration Sana Hasan Emigration is a way to move from one country to another to live and work. Throughout history emigration has played a major role in the formation of different cultures that exist today. It has been a phenomenon as common as any other basic need of human been. Nowadays, many people decide to emigrate to have a better life. Those people live in bad conditions make them put the emigration as a best solution for their problems. In spite of the fact that this step may cost them their lives, they will not hesitate to hazard.They are looking for place they can achieve their dreams in it and they make their children have better opportunities to build their lives. During last decades, we can see strong waves of emigration. There are many things cause emigration like employment opportunities, education opportunities, and wars. Employment opportunities are most common reason that people decide to emigrate. Many countries can’t provide jobs for their people, or they g ive educated people low salaries which guide them and their families to live in poverty.Therefore, people prefer emigrate to other countries which have variety kind of jobs and as a result people will have a lot of opportunities to find a job. Moreover, finding a job in other countries will probably lead to have high salary. For instance, the emigration of Mexican people to the United States. The emigration can lead people to a better life with high possibility of personal development. It can improve the economy of a certain country. For instance, in Egypt when people emigrate to work in other countries, they send part of their salary to their families.Therefore, this amount of money will help to improve the economy. It might cause a brain drain. The skilled and educated people such as doctors, lawyers, engineers, and teachers of undeveloped and poor countries often emigrate to rich and more developed ones. One of the most important causes for emigration is the war. There are many v arious of wars. The two severe wars are religion’s war and civil war. When one of these wars happens, the situations in the country will deteriorate. Destruction will be everywhere and the people will lose their basic rights.The families in these countries try to insure a safety life for their members. Therefore, a lot of families prefer to emigrate to another country. They are trying to protect their children from involved in these situations. The people who lead these wars they don’t distinguish between a kid and an old person or a woman and a man. They kill everything they found in their way. They destroy everything. The conflict escalates and guides the country to the collapse. Therefore, a lot of people leave their country and looking for safety place to live in.That obviously happens in the most African’s countries and in the Middle East countries. For instance, what happened in the second Iraq war is a great example for that. A lot of families left their homes and their jobs when violence speared everywhere. Finally, there are so many causes for emigration that force people to leave their homes and sometimes their families to find a place they can achieve their dreams in it. Among all the causes we can figure a main cause which guide to the others; it is the governments.If each government put the people benefits in the first rank, no one would suffer and all the people will have a good life standard. They can avoid a lot of disasters if they think in correct way and forget their tyrannical. Therefore, instead of spending a big fortune for the weapons, they can use this fortune in other thing like develop the economy, create a lot of jobs, raise the salaries, and develop education system. Also they can avoid wars by finding another solution for their conflicts.

Monday, January 6, 2020

Robert Smalls Speech on Disfranchising Black People - Free Essay Example

Sample details Pages: 1 Words: 358 Downloads: 2 Date added: 2018/12/28 Category History Essay Type Speech Level High school Tags: African American Essay Racism Essay Did you like this example? The author wrote this document in an error of racism, and the black American people were highly disfranchised. The message of Robert Smalls is that racism should end and that fairness should be advocated for the goodness of the people of the United States. The article was printed in the Columbia state in 1895. Don’t waste time! Our writers will create an original "Robert Smalls Speech on Disfranchising Black People" essay for you Create order At this time, most of the Jim Crow laws had been passed, and they disfranchised black men. According to Billingsley, (2007). Robert speaks for the black men because he was a victim too despite being a leader. Was what he did matter a lot because the voice of African-American was powerless? However, the democracy enjoyed by the American people now is because of people like him, even though his message was ignored that time. The author is a black American who was a slave in that era when people from Africa were being taken as slaves in America. He was the first black person to be elected as a Republican in South Carolina. Smalls uses his smallest power vested in him to pass on a message to all the white Americans who practice racism by oppressing the blacks (Gallagher Lippard, 2014). He argues that disfranchising the black people in the south will have impacts on the nations economy and the low illiterate white people as well. Additionally, he urges legislators to consider fairness when amending the constitution and some factors like literacy test, voting restrictions and property requirements. It is quite remarkable to note that this speech that Robert Smalls gave was not only for the white people but the whole American fraternity, he wanted unity, equality, and fairness for all the races. In context to what is happening today in South Carolina State, racial disparity is still practiced. A wide gap exists between the black and white people. Extreme poverty states can be observed much in the blacks compared to the whites. References In Gallagher, C. A., In Lippard, C. D. (2014). Race and racism in the United States: An encyclopedia of the American mosaic. Billingsley, A. (2007). Yearning to breathe free: Robert Smalls of South Carolina and his families. Columbia: University of South Carolina Press.